As functional foods and beverages become mainstream products, companies creating nutritional solutions through well-understood mineral fortification are forging a definite market segment, especially in the beverage category. While consumers reap the added health benefits, it is certainly not clear how much they are willing to pay for them. The RealCAL technology solves this problem and provides beverage manufacturers with a solution, which can be incorporated into existing beverage manufacturing facilities to achieve a great tasting, yet cost effective mineral fortified product.